Advanced Fundraising: Accelerating Your Development Strategy
"Now more than ever, nonprofit organizations need their development strategies to be well structured, creative and donor-focused. Developing your donor portfolio, understanding what makes donors tick and managing donor relationships are crucial skills in identifying what donors are seeking and how nonprofits can best engage them. Advanced Fundraising: Accelerating Your Development Strategy covers a range of topics, including best practices for donor engagement, leveraging teams and boards, managing donor data, establishing portfolios, effective staff management and living your brand. You will learn to build strong donor relationships, establish trust and credibility with donors and effectively communicate their organization's philanthropic value proposition.
This program provides a comprehensive and practical approach to achieving fundraising success, offering a mix of contemporary and "old-fashioned" stewardship techniques that are essential for any nonprofit organization looking to improve its donor engagement and fundraising strategies. This program combines our world class Kellogg faculty and experts from the field to lead you through a rich mix of classroom learning and highly interactive discussions."