Recipients of Uplimit's AI in Marketing course gained a solid foundation in understanding how AI can be effectively integrated into various aspects of marketing. They learned about AI-driven market research, personalization techniques, content management, advertising strategies, and the ethical considerations involved when using AI to create content.

Certification criteria:

Actively participated in Uplimit’s dynamic course on AI in Marketing: attended lectures, discussion sessions, and more.

Learned to create a detailed marketing strategy for an example business (or their own) including market research report, AI advertising strategy report, and AI risk report.

Instructor: Peter Bittner

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Built their own custom GPT tailored for enhancing their professional workflows, including social media content generation, email drafting, and other tasks.